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a printed life insurance policy booklet under a calculator and a pen showing that it is important to review policies before choosing the right one for you

How to Choose the Best Life Insurance Provider for You

Your life insurance provider should be willing to help you no matter what your needs are. You may feel like because there are so many options available that you don’t need to find a policy immediately. However, getting your policy sooner rather than later can decrease your monthly premium more than you’d think. Here are a few qualities you should look for in whichever life insurance company you choose.

Get Multiple Quotes

Multiple life insurance rate quotes can help you decide which premium you can afford each month. Restrictions and riders are two other aspects of your policy that you should compare with each company you consider. Your monthly premium should be low enough that you’ll continuously pay it, but not too low that it affects your policy by not fully covering you and your family. 

Remark Customer Service

Remember that you are the client. You should never feel uncomfortable or bullied during a conversation with your potential insurance provider. The customer service representative should be patient and willing to answer your questions, no matter the extent. Life insurance can be very complicated with riders, premiums, limitations, restrictions, and requirements. Your provider should answer any questions that come to mind. Stay away from any agent who refuses to reply clearly.

Check Company Ratings

A life insurance provider is only as good as its financial health and underwriting company. Several private businesses conduct financial analyses of insurance groups to help customers choose. These reports are often accessible online through websites like A.M. Best, Standard & Poor, and J.D. Power. Each site has a unique ranking system, so you should familiarize yourself with the maximum score before searching your potential insurance provider. While one may use an “A” as the top-tier, another may go up to “A++” or above. 

Research Complaints

Researching complaints can help you understand the weaknesses of an insurance provider. Be sure to look at the dates of the complaints, because some of the issues could have been resolved if they’re several months or years old. State departments regulate insurance companies, so checking claims are as easy as reading comments online. Just visit the National Association of Insurance Commissioners and type in the name of any potential provider.

Review your Policy Regularly

There are two reasons you need to review your policy regularly. The first reason is to make sure there are no surprising charges. Many life insurance providers send information regarding any changes made to your plan, so you aren’t surprised, but this isn’t always the case. The second reason to check your policy on a regular basis is to make sure the information is still applicable. Once a year, set aside time to review your coverage and update it, so you and your family are covered in the event of an emergency.

Last Updated: January 30, 2017